US Open
HIGH IMPACT ADVERTISING & ACTIVATIONS
The US Open is a rich opportunity to target a mass audience across the country. In the summer of 2021, as people were slowly starting to enjoy themselves following the impacts of the global pandemic, we created a joyful campaign that celebrated the return of shared experiences while increasing visibility of the Chase Mobile App.
The strategy was simple: show how quickly and easily you can accomplish financial tasks without missing a moment of the match. With the Chase Mobile App you can “Ace your money moves”.
Campaign assets spanned national TV, print, digital display, social, out-of-home, in-stadium and onsite signage, in-branch merchandising and activations across the 5 boroughs of NY.